Giannis Antetokounmpo would like to spend his entire career with the Milwaukee Bucks.

"Definitely. That's one of my goals," Antetokounmpo told ESPN recently. "Kobe [Bryant] did it. Tim Duncan did it. Dirk Nowitzki did it. I just want to be one of those guys ... that stays for the city, play for the city for 20 years."

The Bucks are placing Antetokounmpo centrally in all of their plans.

"We know this is the unicorn," team president Peter Feigin said.

"What we call 'The Giannis Effect' really kind of took place 18 months ago, maybe two years ago, where you had this guy who had a skill set that was unlike anything ever," Feigin said. "Now it's really kind of grasping it and leveraging it and marketing it [in] a big, strong way, and marketing it to the world, which is different because he's really attractive to the world."

Antetokounmpo signed a four-year, $100 million extension in 2016 and that is up in 2021, though he will likely be eligible for a supermax extension before then.

"I can see the love from people in Milwaukee," Antetokounmpo said. "I can see that the city wants me to be there for a long time. Some days I get the tweets -- there was a guy that said I posted a tweet that I've got loyalty in my DNA a couple months ago, so he said he looks at this tweet and he can sleep better at night. So that's funny, man. But as I said, it's just fun. I know people want me to be part of their organization, and Milwaukee wants me to be here, play for Milwaukee the rest of my career."