Jimmer Fredette signed a deal with New York-based production company Tupelo-Honey Productions to chronicle his life in the days leading up to the NBA draft, June 23 in Newark.

Fredette committed to allow Tupelo-Honey to shoot more than 100 hours of footage over 30 days. The New York-based production company plans to sell online and mobile vignettes and packaged 30-minute TV shows.

No programming has been sold yet, but Tupelo-Honey President Cary Glotzer said he’s already been having discussions and plans to sell footage to several outlets.