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They make a mean team, my Adidas and the Bean
If there's one thing that the 50-plus people interviewed for this story agree on, it's that Boston's worn Adidas since pimps in fish tank pumps pushed pink Caddies through Scollay Square. Most true-schoolers trace the trend back to the early '80s, though Floorlords founder Lino Delgado remembers heads religiously rocking stripes as far back as 1979. Roxbury rap bishop Edo G says that although Adidas had a presence in the late '70's, the fever spread around 1986, when, on the strength of "My Adidas" and "Walk This Way," Run DMC's Raising Hell became the first rap album to go platinum (sorry, white folks -- there's no Aerosmith connection).
"Run DMC might have been from New York, but everybody in New York wore Nikes, so Adidas just became part of Boston's identity," Edo says.
